Providing boat maintenance services can be a lucrative business for anyone who is located close to a body of water. Even if you live somewhere landlocked without immediate access to a lake or river, you may be in a location where many people own recreational boats that they use on the nearest body of water.
When you’re competing with other boat maintenance services, it’s essential to be able to provide an excellent service for your customers. Making improvements to your services can improve satisfaction and keep your customers coming back. Try these suggestions for better services and higher customer satisfaction.
Use Software to Manage Jobs
Any small business should keep up with the latest technology and how it can help with business growth. Not all tech advances are suitable for small businesses to jump on right away, but there are often new tools that you should research to improve your services. The right software can help you to manage your customers and the jobs that you have to do.
You can use customer relationship management (CRM) software as well as productivity or scheduling software to manage everything. Finding the right software is essential if you want it to improve productivity and customer relationships.
Make Contact Easy
When your customers need to get in touch with you, it shouldn’t be difficult to do. This is especially important when you have customers who might need to call you from a marina or another location other than their own homes.
To ensure contact isn’t too difficult, offering a range of contact methods to your customers is the smart thing to do. Allow them to get in touch with you via phone, email, online chat, or even social media. A quick quote form on your website can make it easy for them to start booking a job.
Offer a Range of Products
If you’re offering parts and products to install, make sure you have a range of options available. Being able to quickly replace essential parts is important, but it’s also useful if you can offer some quality equipment to your customers.
Keep your knowledge up to date so you know that the Xantrex Freedom XC 2000 is best for both recreational and commercial inverter needs, or that Rule is a great brand for bilge pumps. Having options at different price ranges can be a good idea too. Give your customers the choice of how much they want to spend.
Don’t forget that people who own boats and need your services know what they’re doing also, so trying to provide them a less than excellent service is never a good idea. You need to find suppliers and providers who are able to get you everything that you need, and who are reliable enough for you to count on.
For example, you’re going to need to look into ship window screen and blackout providers that can readily supply you with what you need so that you can provide the best for your customers.
Expand Your Services
Expanding the services that you offer is another great way to grow your business and improve customer satisfaction. Consider which services could be complementary to the services that you already offer. One way to expand your services might be to offer to come to your services and repair their boats wherever they are, rather than having to lift the boat out of the water so that it can be transported and repaired.
Take steps to improve your boat maintenance services and your customer satisfaction so that you can retain more customers.
