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From Startup Struggles To Corporate Conquest: A Maverick’s Guide

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The sights and sounds of hostility, and deceitfulness along the road from start-up to corporate gig;width= Most small business owners have a vision of turning their start-up into an empire but know little about the renegade mentality they must embody to make that dream come true. In this guide, we will show you the out-of-normal strategies and downright huge decisions that drive a startup from 0 to corporate.

#1 Embrace the Unconventional

You will need to think out of the box, business does not come from what is normal. You have the flexibility of a startup — own that and focus on innovative strategies. Often a fresh marketing campaign or unique manner of doing business can differentiate you in the marketplace. 

The business world promotes creative thinking; letting your creativity shine through by innovating gives a thought leadership edge to where you have positioned yourself in the industry.

#2 Build a Strong Foundation

There is no way a business can scale without having the roots to hold its ground wherever needed! That is, it involves making early investments in both the systems and processes for building a startup. When you scale, the rigorousness of managing complexity in business operations becomes paramount as your work gets more complicated. 

That means everything from financial control to legal issues. For example, having the necessary paperwork beforehand (such as ID2 Form, etc) can save you from any legal stumps along your way. You lay a solid groundwork for your business to grow, by creating good foundations.

#3 Build a Courageous Leadership Style

Corporate expansion would never have been so successful without its leadership. You must foster a courageous, fearless leadership style for transitioning from startup to corporate. 

This means making hard choices, calculated gambles, and creating a culture of excellence among your team. Your ability as a leader to handle challenges and stay focused on what needs to be done for your business to keep growing is key if you want it to be scalable. 

#4 Develop Strategic Partnerships

But also, the right strategic partnerships can mean everything to you if you want to be successful in business. One of the most effective ways to gain opportunities, markets, and resources is by collaborating with other companies — be it industry leaders or even competitors. 

They could also provide the required leverage for growth or entry into new technologies, markets, and customers. The catch is of course finding partners that fit into your belief and work well with the skills you have. Robust partnerships make an indelible business impression and can fast-track the ascent up Mount Corporate.

In conclusion, it is not easy to turn a startup into an enterprise. That takes unconventional wisdom — paired with a theoretical basis, audacious leadership, and formulation of strong alliances.

Through the Maverick method and following your original vision, you can persevere through growth obstacles to become a booming company in no time! Much like the route to a pot of gold, blaze yourself a trail and power forward; it may be a long journey but rest assured if planned nothing will stop you in your corporate crusade.

PM Today Contributor
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